What is email marketing?
Email marketing is the use of email to promote products or services while developing relationships with potential customers or clients. It is essentially direct mail done electronically instead of through the postal service.
"Make the customer the hero of your story."
– Ann Handley
Why is email marketing important?
There are multiple benefits of this type of advertising. Email marketing provides reach to users who use any device. Unlike social networks and search engines, it does not depend on the platform, so there is full control over the content and over the list of users who receive that content. It is the most economical marketing model of advertising, it very simply directs people to a certain site and positively affects the recognizability and credibility of the brand that is being promoted.
How can we help?
Our team has vast experience planning and executing effective and sustainable email marketing campaigns, with long-term ROI at the heart of it all.
An effective email must evoke a response. Whether you are selling products or services, promoting an event, or updating your subscribers with the latest company news, we will make sure your email content is memorable, concise and effective.
We focus on:
- Content Production
- Analytics
- Designed to convert
- A/B Testing
- List Management
- Smart Automation
